About Treascent
Treascent was founded on my belief that strong community banks and local credit unions have the power to create lasting, positive change. These institutions and their people are the backbone of thriving communities, supporting small businesses and fostering local growth. When business and financial institution relationships flourish, they drive economic growth, create opportunities, and foster resilience in neighborhoods across the country. My goal is to help teams and organizations unlock their full potential by building treasury and cash management programs that strengthen relationships while driving growth and sustainability.
I know the challenges firsthand. Commercial lenders, branch staff, and operations teams are stretched thin and often overwhelmed with the pressures of balancing customer and operational demands. I’ve spent over 20 years navigating these waters, and I understand the pain points that can hold teams back.
That’s why I’ve created a consulting approach designed to provide practical, actionable solutions. By streamlining treasury and cash management programs, I empower banks to serve their communities better, help their staff operate more efficiently, and position themselves for long-term growth—and hopefully have fun in the process!
Laura Wetherell, CTP
Laura Wetherell, CTP
Laura is a treasury management consultant with over 20 years of experience in commercial banking. She specializes in helping community banks and credit unions optimize their treasury programs, drive commercial deposit growth, and strengthen business relationships with their clients.
Throughout her career, Laura has worked with financial institutions of various sizes, giving her a deep, practical understanding of the challenges and opportunities unique to community banks. She's seen firsthand where treasury initiatives stall, where teams get stretched thin, and where real opportunities are often missed. That experience drives her mission at Treascent: helping institutions turn treasury management into a true growth driver.
Credentials & Expertise
Laura holds an MBA, a Certified Treasury Professional (CTP) credential, and a Change Management certification. Her expertise spans:
Treasury program strategy and optimization
Commercial deposit program development and growth
Cash management and liquidity solutions
Team training and capability building
Client transition and onboarding processes
Prospecting and relationship management strategies
Her deep knowledge of both the strategic and operational sides of treasury management allows her to work effectively with leadership, sales, lending, and operations teams—helping them align around shared growth objectives.
Teaching & Thought Leadership
Beyond her consulting work, Laura serves as faculty at the Barret School of Banking, where she develops and delivers treasury management curriculum. She's passionate about education and has previously taught business communications and personal finance at the college level.
This teaching background shapes her approach to consulting: she believes in building capability within client organizations, not just providing recommendations. She brings that same clarity, patience, and focus on practical application to every engagement.
What Sets Treascent Apart
We don't just develop strategies—we work alongside your teams to ensure sustainable, aligned execution. We listen first, understand your unique constraints and opportunities, and build solutions that fit your institution's culture and goals.
We know community banking because we've lived it. We understand why relationship-building matters, why operational efficiency is critical, and how treasury management can be a competitive advantage. Our mission is to help your institution serve your communities better while strengthening your bottom line.
Ready to Explore a Partnership?
If you'd like to discuss how Treascent can help your institution strengthen its treasury program, we'd welcome the conversation.
Our Approach
We take a collaborative and customized approach to every client relationship. Whether you’re a financial institution looking to expand your treasury and cash management programs or a local business seeking to optimize financial operations, we provide the tools, strategies, and insights to achieve your goals.
Why We Do What We Do
Our passion lies in strengthening the economic backbone of communities. We recognize the critical role that community banks and credit unions play in supporting local businesses, and we’re here to amplify their impact. By fostering connections and creating synergies, we help these institutions and the businesses they serve succeed together.
Our Values
Collaboration: We believe that success is built through partnerships, and we work closely with our clients to create tailored solutions.
Community Impact: Our goal is to strengthen the local economies that provide jobs, resources, and opportunities.
Integrity: We are committed to delivering results that align with your vision and values.
Empowerment: We equip our clients with the knowledge and tools to achieve sustainable growth.
Let’s Grow Together
Whether you’re a financial institution or a local business, our goal is to help you create stronger connections and achieve lasting success. Together, we can build a brighter future for your business, your customers, and your community.
Partner with us to create meaningful impact where it matters most.